Another Month Another Suica Apple Pay Campaign

Now this is the way to take of your branding and marketing. JR East continues the Suica Apple Pay marketing juggernaut rolling, pretty much uninterrupted since the October 2016 Apple Pay Japan rollout. This latest campaign has Suica Apple Pay users making two purchases of more than ¥500 at JR East NewsDays/KIOSK station stores to be eligible for the chance to win a ¥10,000 Suica charge. Making lots of purchases from now until September 30 increases your chance to be one of the lucky 1,000 winners.

I am a sucker for this kind of thing. Instead of spending my daily allowance at Seven Eleven, let’s KIOSK!