Something Went Wrong in Siri’s and Apple Maps Development

John Gruber made a great post today:

Siri, as it stands today, is at best a halfway product. Again, I’m pro-Siri in the voice assistant debate, but even so I think it’s generous to describe it as “halfway”. The whole category is garbage, Siri included. And frankly, it just doesn’t feel like Apple has made as much progress in six years as they should have.

Something went wrong in Siri’s development, and it wasn’t the voice quality.

I don’t think it is entirely coincidence that two of Apple’s most troubled products, Siri and Apple Maps both appeared during the troubled time of Steve Jobs passing and the departure of Scott Forstall who headed both. They are very different products but the lack of progress in Siri and Apple Maps development after six years, is very troubling indeed.

 

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