Apple Global NFC Lineup 2019

With the removal of iPhone 7 and Apple Watch Series 2, the new 2019 iPhone and Apple Watch lineup on the Apple Store is finally global NFC across the board. The Apple Watch Series 5 S5 chip did not gain ‘Express Card with power reserve’ or NFC background tag reading this time. The former would be a very welcome addition for the eternally battery challenged Apple Watch, while the later is necessary at some point if Apple wants to use the ‘yet to be formally unveiled’ NFC Tag Apple Pay to kick QR Code payment systems to the curb.

There is something missing in the lineup however: a low cost entry level global NFC iPhone that’s even lower than the price cuts Apple implemented with the 2019 lineup. As Ben Thompson of Stratechery explains in a great post:

That means that this year actually saw three price cuts:
•First, the iPhone 11 — this year’s mid-tier model — costs $50 less than the iPhone XR it is replacing.
•Second, the iPhone XR’s price is being cut by $150 a year after launch, not $100 as Apple has previously done.
•Third, the iPhone 8’s price is also being cut by $150 two years after launch, not $100 as Apple has previously done.

The rumored A12 chip iPhone SE2 may well be pie in the sky, but that doesn’t mean that there isn’t market appeal for an inexpensive global NFC iPhone for places like Japan and Hong Kong. Those markets have highly integrated transit networks coupled with highly evolved transit card systems like Suica and Octopus. With both of these on Apple Pay there’s a good opening for a small SE size inexpensive global NFC iPhone, it would do very well.

UPDATE: What’s the best iPhone for Suica?
A reader asked for my recommendation of a good Suica use iPhone in the 2019 lineup. I do not recommend iPhone 8. The superior NFC and Suica performance, plus the Express Card with power reserve and background tag reading features of A12 Bionic and later is a huge leap over previous models. These enhanced NFC functions are important for new Apple Pay features yet to come. I think it comes down to a choice between iPhone XR and iPhone 11, and how long you plan to use it in Japan.

It’s also helpful to remember that 2019 is the last lineup of 4G/LTE only iPhone. I think iPhone 11 is better optimized for 4G in the long run as Japanese carriers start to switch over bands to 5G. There is also the much better camera to consider. Last but not least is battery. The power optimization of A13 Bionic is going to deliver much better battery performance over a longer period of time.

It boils down to this: if you plan to use the iPhone for 2 years iPhone XR is a good choice, if you plan to use iPhone for 3~4 years iPhone 11 is the better choice.

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