The MIC proposal for putting out a digital My Number Card uses FeliCa and the MIC laid out security policy details on November 12 (download the full set of PDF docs). Smartphone support requires a ‘Global FeliCa’ embedded Secure Element (eSE). This means SIM card FeliCa support is out of the question, the reality is SIM cards lost out in the ‘secure element wars’ years ago. Some 80% of Android smartphones currently sold in Japan have FeliCa eSE chips, Apple has had global FeliCa (aka global NFC) in place in A/S series chips since iPhone 8 / Apple Watch Series 3. Apple Watch will likely be the only ‘wearable’ My Number Card when it launches.
Suzuki’s article has a direct quote (above) from the MIC, the relevant Apple bit is the last sentence: “We recognize that iPhone has a large share in Japan and we are in discussions with Apple.” Not particularly earthshaking but confirmation is always good to have. The digital My Number Card is expected to launch in 2022 but it’s not clear if Apple Wallet support will launch simultaneously with Osaifu Keitai Android. The digital My Number Card MIC documents only outline Osaifu Keitai Android with dedicated FeliCa chips but Apple Pay would work the same way even though the FeliCa eSE is implemented in the A/S Series.
Suzuki san does not discuss this but I wonder if digital My Number Card will utilize the new security features of next generation FeliCa that just started shipping and is the basis for Super Suica launching early 2021. I also wonder if Google Wallet support will come much later, if at all. Google has been content to ride the coat tails of Osaifu Keitai and candy wrap it instead of rolling their own native support. That strategy likely won’t work for direct My Number Card support in Google Wallet.
Another day, another Suica related announcement. JR East ticketless Touch and Go Shinkansen service for Suica and other compatible Transit IC cards will be expanding in March 2021. It will basically cover all Shinkansen lines directly managed by JR East. Previously it only covered the Kanto region. Touch and Go differs from Eki-Net Shinkansen eTickets in that Touch and Go uses the Suica balance for Shinkansen fare, eTickets do not.
The service is very simple: register Suica, PASMO, etc. at any JR East station pink recharge kiosk for Touch and Go. Then waltz through the Shinkansen gate and get on a non-reserved Shinkansen seat. A typical use case looks like the diagram below.
Of course the new service area comes with a campaign: 10% JRE POINT fare reward for Touch and Go travel in the new area for the first 3 months. As I have said before, JR East is busy ramping up for Super Suica. Now that we have expanded Touch and Go Shinkansen, a larger Super Suica stored value purse is a given. Do I hear ¥30,000? ¥40,000? The latter would put Suica on par with WAON.
The off-peak commute campaign starts March 1 and runs for an entire year. JR East wants to encourage commuting without COVID risky crowding with off-peak commuting rewards. On my own daily commute I have noticed a sharp increase of people with the colder weather in the morning peak commute hours.
Peak-hours are 7:00~8:30 am, off-peak is defined as ‘early commute’ 6:00 am~7:00 am that earns 15 JRE POINT and ‘easy commute’ 8:30 am~9:30 am which earns 20 JRE POINT. In my case the ‘easy commute’ reward works out to about 500 JRE POINT a month. This is in addition to the regular monthly JRE POINT transit rewards. I wish I could be in the top earning ‘easy commute’ bracket but ‘early commuter’ will be my only choice. Such is life.
A second reward for non-commute plan Suica fare regardless of time or route offers a free fare in JRE POINT with 10 transits with an additional 10% of fare rewards for each additional transit. Mobile Suica earns more than plastic Suica, so think of this as a kind of ‘welcome to Suica Suica’ run up campaign.
The My Number Card linking scheme, via NFC tags, is designed to drive local MaaS services for local residents by linking age and local residence confirmation to Suica. Local transit discounts for elderly and children are the start point, the press announcement also highlights shopping discounts and local government services. It’s proof of age and local residency just by using a linked Suica. The MaaS service area is scheduled to start from December in Maebashi.
It’s an intriguing service that finally promises to deliver some of the features that My Number Card was designed to do. But in this case I think the service needs some kind of on the spot hook, like a instant cash-back PayPay kind of gimmick to get people to really use it. People like instant gratification. Looking at a monthly Suica or JRE POINT transaction list to find the rebate just isn’t sexy enough for most people to try something new.
FeliCa Dude points out that Pixel 4a (5G) and Pixel 5 devices use the latest Mobile FeliCa 4.1 but are not yet qualified for Mobile PASMO even though they run Suica just fine. PASMO support lists them as in the works.
Worse than that however is that OEMs are still releasing Osaifu Keitai devices with older Mobile FeliCa 3.x/4.0 factory fixed firmware that either forces the user to choose between installing Mobile PASMO or Mobile Suica, or doesn’t work with Mobile PASMO at all. It’s a real snapshot of the Android hardware dilemma.
Apple Pay PASMO is supported in iPhone 8/Apple Watch Series 3 and later. iPhone 7 JP model users are not happy about that but the writing was on the wall with the Apple Pay Octopus ‘iPhone 8 and later’ configuration. Going forward, iPhone 8 and two-factor authentication Apple ID will be the base configuration for using Mobile ICOCA, Super Suica and other mobile transit IC cards.
Kitasando Coffee was one of the Japan debut sites for App Clips. I finally had time to check it out today. The overall experience was similar to the Starbucks app mobile order and pay. Regulars would use the full blown Coffee App but I wanted to see how fast the App Clip ‘point and pay’ experience would be.
My iPhone 11 NFC reader mode kicked in and launched the Coffee App Clip, I ordered and paid with Apple Pay, all just under a minute even with first timer ‘what do I do now’ pauses, then waited for the order to be filled. There was no ‘Sign in with Apple ID’ step, just point, order, pay, pickup. The video shows the whole process with the order wait time edited out.
App Clips does a very good job of utilizing NFC reader mode and loading time with 4G LTE was also good. I still have doubts about the experience in a marginal WiFi environment (the WiFi Assist factor) and hope to test different places as App Clips gain traction. Bottom line: if NFC with reader mode is this slick, why would anybody bother with QR or App Clip Codes?
UPDATE iOS 14.3 beta has support for Apple designed App Clip Code scanning. Here is a quick screen recording of the scan process and animation. The App Clip Code is a photo of the ExxonMobile gas pump stickers that launched October 22. The App Clip does not load because the ExxonMobile App is not available in Japan.