Tweets of the Day: QR Code Tipping Point

I think we are witnessing the QR Code tipping point in Japan. After yesterday’s 7pay ‘latest in a series of QR Code payment system security meltdowns’, IT journalist Tsutsumu Ishikawa tweeted, “It’s time to promote FeliCa for Japanese cashless.” Ishikawa san also retweeted Twitter user S: “QR is so over,” who goes on to say that the low bar QR Code entry point only resulted in incompetent players setting up payments systems. The resulting mess and confusion ends up destroying the very cashless migration momentum the industry worked hard to create.

Mobile FeliCa has a 15 year track record of fast secure transactions that just work. Ishikawa san is right, the Japanese payments industry needs to leave any remaining Galapagos syndrome nonsense (which was a setup btw) in the past and focus on promoting FeliCa again. Apple Pay is a global NFC platform with FeliCa support as a given on every iPhone and Apple Watch it sells. Google Pay supports FeliCa too. For Apple and Google, it’s just one NFC thing. That’s all the support and encouragement necessary for the industry to march confidently into the future and ignore the QR Code sideshow.

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NTT Docomo Celebrates Osaifu Keitai 15th Anniversary

It all started today, July 1, 2004, when NTT Docomo launched the iMode FeliCa mobile wallet, called Osaifu Keitai in Japanese. It was the world’s first mobile payment platform, a tremendous achievement and forerunner to the Apple Pay and Google Pay services we have today. To celebrate the anniversary Docomo has lined up a bunch of point campaigns for all the Osaifu Keitai payment networks: Mobile Suica, iD, QUICPay, WAON, nanaco, Edy. Unfortunately Apple Pay users are only eligible for iD and QUICPay (details will be available later).

Docomo also has a nifty anniversary page highlighting all the Osaifu Keitai payment networks, when you tap or click the payment icon it plays the feedback sound you hear at the register. The Suica sound is the original one we heard way back in 2006, which you don’t hear anymore. It’s a fun way to celebrate the trailblazing mobile payment platform that Docomo and Sony invented.

Apple Pay Octopus and the Pixel 4 Global NFC Question

Apple Pay Octopus on iOS 13 this fall puts Pixel 4 and Google Pay in an awkward market position. Pixel 3 is a success in the Japanese market because of the inclusion of a dedicated FeliCa chip in Japanese models. Non-JP Pixel 3 models have a global NFC ready NXP PN81 chip but FeliCa is not activated for some reason, inbound users cannot use Google Pay Suica, or anything else, in Japan.

The question for Pixel 4 is this: will Google Pay use all the features of the NXP PN81 chip, or go with a custom implementation of FeliCa on their own chip for a global NFC device along with an enhanced Google Pay that seamlessly incorporates and builds on Osaifu Keitai software (killing off JP carrier Osaifu-Keitai SIM nonsense for good) instead of simply candy wrapping it, like they do for Pixel 3 JP Google Pay.

If Google goes with the first choice, Google Pay Octopus becomes a future possibility. It would also force other Android smartphone manufacturers to follow suit.

If Google keeps that same Pixel 3 arrangement they have for Pixel 4, a separate hardware model for Japan, Google Pay Octopus becomes a murky proposition. More of the same would be a shame. I hope Google does the smart thing and the right thing: global NFC on all devices is the way to go.

iOS 13 and the Transition to Global NFC

Crowd Cast president Takashi Hoshikawa updated his Japan Cashless map introduced back in January, the cacophony of QR Code payment platforms continues to grow. Just like any gold rush, QR will crash and burn at some point. Big players will gobble up the smaller ones and things will settle down.

But something else is going on. There’s a small but important difference, so small that Takashi Hoshikawa is not aware of it: he labeled the FeliCa section in the upper left corner as NFC.

This is the result of using Apple Pay on a global NFC iPhone where all the necessary hardware and software is seamlessly unified. The old plastic card mentality of different walled off technologies: contactless credit card (EMV), transit card (FeliCa, MIFARE), ID card (ISO 7816), NFC A/B or F, etc. slips away and becomes one seamless NFC Wallet in the mind. This mindset is also on display in SearchMan co-founder Naoki Shibata’s recent article on Rakuten Pay Suica: no mention of FeliCa anymore, it’s just one NFC thing.

This is an important and natural, but quiet progression that will accelerate with the enhanced NFC support in iOS 13 and expansion of new services like Apple Pay Octopus. iOS 13 Apple Pay Wallet will set the standard for global NFC that just works, a standard that Google Pay will struggle to match because of Android hardware fragmentation.

Players that leverage the advantages of global NFC and offer new services based on them, like JR East (Inbound Apple Pay Suica), and Mastercard (NFC switching dual mode bank card services) will gain, while companies that stick with the old ‘one thing’ contactless plastic card mentality, like Visa, will lose. It’s that simple.

Apple Pay Octopus and the future of the Octopus Transit Platform

UPDATE: Hong Kong OCL officially announced Apple Pay Octopus

One downside of breaking a tech story on the internet is news aggregator sites. Responsible tech news sites like MacRumors and AppleInsider post outside sourced news that serves their readership and sends traffic to the original source. And then there are not so nice aggregator operations posing as news sites like The Verge, TechCrunch and 9to5Mac who craft crappy posts, lifting whole chunks from outside stories, or simply lifting without attribution, minimizing any outside contribution to keep traffic on their own site.

So it’s a bummer that SC Yeung’s excellent EJ Insight story “Why Hong Kong can expect Apple Pay support for Octopus Card,” quotes the 9to5Mac ripoff of my piece instead of the original, but it’s an interesting read with good analysis. Yeung makes the same point I did a few months ago that the expansion of Octopus to Apple Pay is an important step forward for the platform. But it can’t stop there: Octopus Cards Limited needs to continue digital wallet expansion and create new business opportunities. Unfortunately it has to accomplish this while parent company MRT Corporation is opening up its transit gates to QR Code and EMV payments which will compete with the subsidiary OCL Octopus card business:

MTR will begin accepting QR code payment starting from next year and the rail operator will also add more contactless payment systems on its gates in future. For commuters, Octopus Card will no longer be the only choice for MTR payments…

<It> is becoming clear that <OCL> needs a new business model to maintain its market-leading position. Using a specific card for payment is no longer a modern way of payment. The core issue for Octopus is transform into something bigger, moving beyond the current payment functions and offer a lot more, perhaps even a mobile banking service, to retain users.

Why HK can expect Apple Pay support for Octopus card

JR East has taken a very different approach. Suica is a central business pillar and JR East will be expanding it with the next generation Super Suica in April 2021. Suica will gain the ability to virtually host other transit card under the same Suica umbrella on plastic and on mobile. Think of it as a national transit and payment card with Express Transit anywhere, anytime. How fascinating it would be if Octopus had a similar kind of opportunity to expand outside of Hong Kong.

Even from the short vantage point of 2.5 years since the launch of Apple Pay Suica, it’s already easy to see the charges that it has brought to the Japanese payments market. It will be interesting to watch the changes that Apple Pay Octopus brings to Hong Kong.