Virtual Body vs. BaselineTo understand the basic differences between Japanese and Western typography, you have to go back to elementary school. Think back to second grade when you were just […]
Apple Pay Docomo iD Ads
The Apple Pay Japan ‘New Life’ advertisement blitz continues with Docomo Apple Pay iD posters plastering parts of Shinjuku JR and other stations. Instead of the familiar JR East Suica […]
Japanese E-money Marketshare & Apple Pay
More interesting Apple Pay related Japanese market data, this time from Creco Research. Their February survey sample is only 100 people but it is a helpful take on the where […]
Top Reasons Japanese Don’t Use Apple Pay
Ways to Pay in Japan conducted a small poll of 50 random iPhone 7 users who do not use Apple Pay asking them the reason why. It may be small but […]
Apple Pay Japan Swag
The Apple Pay New Life spring campaign page has lots of goodies for Apple Pay Japan users. Here’s a quick look by category with very subjective ratings for usefulness/motivation value […]
Nine New Apple Pay Japan Card Issuers Added in Major Expansion-Updated
Apple Pay Japan added nine new card issuers announced on a dedicated Apple Pay New Life (now gone) web page and marketing campaign: APLUS, EPOS, JACCS, Cedyna, POCKETCARD, Life, AMEX, UCS (listed as coming soon) […]
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